Giving Customers An Extraordinary Experience
It is no longer news that the customer’s experience is the new marketing strategy, give them a great experience and they will come back with their friends, give them a bad one, and they will surely tell people how horrible doing business with you can be.
This 3 minute video below shows how much effort Canadian bank – TD Canada Trust put in to create a memorable experience for their customers.
Find out how they turned an average day at the bank into an epic experience.
By doing this, TD Canada Trust demonstrated to the customers that –
1. They know Them
They have been able to make good use of their customer data such as wedding anniversary, birthday dates and other important miles stones they have gathered over the years of doing businessÂ
2. They Appreciate & Recognize Them
TD Canada Trust was able to show these customers that they are valued and appreciated, the amount of effort, cost and manpower they put into this achieving this shows how much they really cared to make the experience a reality.
These customers are definitely not going to consider competitors so easily, the bank has been able to give them an experience and sense of belonging that the competition would find difficult to match.
Guess what bank the customers would be talking positively about and referring people to? TD Canada Trust!
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What a brilliant way to say to customers – we know you, we care about you and we appreciate you
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