Customer Service Story – Burger King
There are various factors that lead to customer service stories that go viral. One striking factor that easily stands out among such stories is that an employee does something for a customer, not because they had to, or are expected to do so, but simply because it feels like the right thing to do.
Two years ago,  a Texas Burger King employee named Tina Hardy went viral for her quick actions when a customer needed help. Rebecca Boening – who is a diabetic shared her experience with the burger king employee in a Facebook that went viral. She had been driving on an interstate in Amarillo, Texas, she realized that her blood sugar had dropped to dangerously low levels.
As a diabetic, Rebecca knew the situation was potentially life-threatening so she took the next exit and stopped at Burger King to quickly get some food in her system. In her post, she wrote:Â
So far, Rebecca’s post has been shared more than 238,000 times, has nearly 571,000 likes and over 53,000 comments, with many praising Tina Hardy for acting quickly.
Going above and beyond to satisfy customers’ needs does not have to be anything elaborate or expensive. Sometimes, just doing something small for a customer not out of obligation or because you were trained to do so, but simply because it’s intuitively the right thing to do will earn more admiration and loyalty than any fancy marketing gimmicks or stunts.
I have always believed great customer service stories can be used as motivational tools to inspire customer service teams. The power of influence a good story can have is undeniable.
Don’t forget to share this story with your friends and colleagues.
You might inspire someone!
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